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Mike Claffey / CDOT 312.744.0707 | Michael.firstname.lastname@example.org
Kelly Goldthorpe / Divvy 773.217.2333 | Kelly@Divvybikes.com
Responding to Chicago residents’ interest in a more flexible Divvy pricing structure, the popular bike share system is rolling out a series of new fare options and benefits on Thursday, February 1, Divvy announced today. The new options include a $3 “Single Ride,” a new “Explorer Pass,” and 15 minutes of additional ride time for annual members.
The brand new $3 Single Ride option will help commuters quickly get around town and enable Chicago residents to easily try the system before committing to an annual membership. For the low cost of $3 riders can get a 30-minute ride to and from any of the more than 570 Divvy stations, including more than 200 that are within a quarter of mile of a CTA or Metra station.
The new $15 “Explorer Pass” will enable recreational riders to take longer rides of up to three hours (up from the standard 30-minute ride) over a 24-hour period, to more fully experience the city. From a trip down the 606 to the full lakefront trail, beautiful bike rides around Chicago are easier than ever. The standard $9.95 24-hour pass will no longer be offered.
Finally, all annual Divvy members will immediately have access to extended 45-minute rides at no additional cost, up from the current ride time of 30 minutes.
In addition to these new products and pricing changes, Divvy is simplifying the overage fee structure to a flat rate overage fee of $3 for 30 additional minutes across all fare options.
Divvy is operated by the bike share company Motivate International, Inc. under contract with the Chicago Department of Transportation (CDOT).
“Divvy has been a tremendous success story in Chicago, but we believe that our customers will embrace more pricing options that are tailored to their needs,” said CDOT Commissioner Rebekah Scheinfeld. “These new more flexible choices will provide benefits to all Divvy users, and we hope encourage some casual riders to join Divvy as annual members.”
“Bike share is such a remarkable way to explore Chicago-- allowing you to go where you want, when you want,” said Kelly Goldthorpe, Director of Marketing + Rider Experience for Divvy.“Now, with more flexible payment options and longer ride times, we’re thrilled to bring the benefits of bike share to even more Chicago residents and visitors.”
“Divvy is evolving and responding to the way people want to ride,” said Clarita Santos, Executive Director, Community Health Initiatives for Blue Cross and Blue Shield of Illinois. “As the system sponsor of Divvy, Blue Cross and Blue Shield of Illinois supports these changes to encourage more people to enjoy the health benefits of biking.”
To learn more about the new product options, riders can visit DivvyBikes.com; the Explorer Pass and Single Ride pass will be available at Divvy kiosks and through the Transit app starting February 1
More riders than ever are flocking to Divvy to get around the city. Divvy riders pedaled over 7 million miles in 2017, the equivalent of 293 trips around the globe. In just over four years, Divvy has grown to 37,000+ annual members and hundreds of thousands of riders annually.<
“Cycling is surging in Chicago in large part because Divvy has it made it easy for experienced and new cyclists alike to travel by bike,” said Ron Burke, Executive Director of the Active Transportation Alliance. “Giving people more time between dockings makes Divvy even more convenient. It's a change many Divvy riders have asked for and will welcome&rdquo
Divvy is also proud to offer the Divvy for Everyone (D4E) program, which makes bike share accessible to Chicagoans of all income levels through a discounted first year memberships for those who qualify based on their income. More than 1,730 riders are currently participating in the discounted membership initiative.
New members are encouraged to download the Transit for iPhone and Android to get around the city. For station locations, safety tips, and more information, visit DivvyBikes.com.